“This is not a blog post.”
I bumped into this mini-installation by Rene Magritte at the surrealist exhibition at Centre Pompidou a few days ago.
I knew Magritte loved to play with meanings and visuals.
I’ve been using Magritte’s “This is not a pipe” for ages to harass friends (and an ocassional foe) with the question, “What is wrong here?” The answer, in the majority of cases, was “the text is wrong”.
This is a fast proof that the visual channel is the boss for most of us.
Thinking about letters and meanings kicks in later, after the brain has already registered and catalogued the image as a “pipe”. So when the rational brain finally catches up, it decides that there’s something wrong with the letters. The rational meaning of the inscription comes to the peace conference well after the perfect image of a pipe has climbed up the stage and set out its own agenda.
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